Musings

Musings: Let’s Get the Valentine’s Party Started

February 11th, 2010 – Comment

“Romantic” is a word that comes up often here at the office.

At most companies, that would be a no-no, but as a designer of bridal gowns, veils, and lingerie, I fortunately get a free pass. (phew!) So while I am happily dedicated year-round to all things romantic - developing prints inspired by love birds, poetry, and love letters -

"I Do" love birds print on the Butterflies by Claire Pettibone fashion lingerie

and thumbing through European laces and the most beautiful textiles, for example…

Claire eyeing laces

Claire eyeing laces

Valentine’s Day holds special appeal. It is the one official day to celebrate love, in all its forms, with your spouse, children, family and friends. I even feel a little love for that newly married couple featured in the New York Times Weddings section.

As a woman who has been lucky enough to find her true love (and even work with him!) I only hope that Valentine’s Day brings more love into everyone’s life.

So isn’t it time to get the Valentine Party started? You can “go big” with a Shakespearean Sonnet

Shakespeare's Sonnets

or take a good aim with a bow and arrow,

but simple is good too. Just tell someone you love them. And if you want to show them, well, I think I have just the thing for you to wear!

Of course, if you prefer candy, voila!

Happy Valentine’s Day,

Love,

Claire

Posted by Claire

Musings: Twitter Weekly Updates for 2010-02-07

February 7th, 2010 – 1 Comment
  • Butterflies by Claire Pettibone AS SEEN ON Polyvore… see all the collages from the trend-setting fashionistas… http://bit.ly/cTnG5B #
  • I posted 4 photos on Facebook in the album "VERMONT VOWS & WELL WED (New York, Hampton's, The Cape) EDITORIAL" http://bit.ly/c876xM #
  • THE LINGERIE POST blog by Mandolina features BUTTERFLIES! http://bit.ly/ad9t03 #
  • PROJECT WEDDING blogs about BUTTERFLIES and our LUXURY LINGERIE and files it under "things we heart"… http://bit.ly/9xvJ2X #
Posted by Moreen
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Musings: Behind the Scenes Photo Shoot

February 2nd, 2010 – Comment

Soon after the New York bridal market, our creative team got together in our favorite studio to shoot the 2010 Cherry Blossom campaign. I brought my handy camera to take a few snaps of the magic that goes on behind the scenes.

gownI love the details of each gown and how they look lined up next to each other.

Our lovely make-up artist, Kristen, created the Cherry Blossom look.

set4Getting inspiration from the mood board before going on set

set5We all had to wear these blue plastic wraps on set so we don’t dirty the floor.

set6straightening out the dress

set2The man behind the lens, Guy Toley who is married to Claire Pettibone shot our 2010 campaign.

setAdjusting the direction of light

monitorThis was where I stood most of the time, checking to see if the shots came out clear and beautiful
with the right composition.

swayOur talented model, Margarita gave life to this gorgeous dress, Petals in the Wind
Love how the iridescent sequins on this dress sparkles and shines as she moves.

dressIn character as Madame Butterfly, the last dress we shot for the day.
We decided that Madame Butterfly should have a classic portrait.

Click below to see the final selections of our 2010 campaign:


Posted by Nora
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Musings: Twitter Weekly Updates for 2010-01-31

January 31st, 2010 – Comment
  • finished up a busy day at Kleinfeld…they had 99 brides today! Some very sweet ones now have CP gowns on order :) http://bit.ly/daklVf #
  • some absolutely gorgeous brides today…more to come tomorrow! Love it! http://bit.ly/bbGoRV #
  • I know you all been waiting patiently for this feature to come back, so here's the first Real Brides feature of the… http://bit.ly/cUG81V #
  • INSTYLE WEDDINGS editorial features "PETALS IN THE WIND" among the top 10 gowns that are "In Full Bloom" – one of… http://bit.ly/did81b #
  • INSTYLE WEDDINGS editorial features "SKY BETWEEN THE BRANCHES" among the top 10 gowns that are "Masters of Illusion" http://bit.ly/9OHvl6 #
  • heading to NY…see you at Kleinfeld Friday & Saturday!!! http://bit.ly/cF755a #
  • DESTINATION WEDDINGS' editor Tara Bradley blogs about BUTTERFLIES lingerie :) http://bit.ly/dz83Ix #
  • Here is the CHERRY BLOSSOM 2010 Runway show which took place at Buddakan NYC, and was seen LIVE on The Knot… Hair… http://bit.ly/a7anWo #
  • NYC Trunk Show at Kleinfeld this weekend…hope to see you there! http://bit.ly/cPJIyx #
  • I posted 5 photos on Facebook in the album "Butterflies by Claire Pettibone" http://bit.ly/7cMVGB #
Posted by Moreen
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Musings: Bleu Clair Redesign Launch

September 24th, 2009 – 4 Comments


Bleu Clair just got a face lift to showcase our Fall/Resort collection.  To celebrate the launch, we’re offering beautiful shots Kenya and Coral Paisley as desktop backgrounds. We even have one for your iPhone!

You can grab them over at the Bleu Clair website under Goodies, hope you like them!

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Posted by Nora
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